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Nov 23, 2024
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2024-2025 Undergraduate Catalog
Marketing Concentration (18 credits)
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Careers in advertising, buying, selling, logistics, product management, international marketing, and marketing research are only a few of the fields available to students concentrating in marketing. This concentration is designed to prepare students for managerial positions in these fields. The curriculum includes not-for-profit, governmental, and international applications of marketing knowledge. Classroom knowledge, internship opportunities, and involvement of students in business organizations are integral components of the marketing concentration.
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Select three from the following for a total of 9 credits:
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